CRM & Data
Making every conversation land as structured, reportable data instead of a note somebody meant to write up later.
We build this: crm development.
9 posts
Why your automation breaks when an employee leaves
Your automation breaks when an employee leaves because the connection was authorised by them, not your company. How to find every one and fix it.
28 October 2026
What does custom software maintenance cost each year?
Custom software maintenance cost is usually quoted as a percentage of the build. The published end-of-life dates behind your app give a better number.
26 October 2026
Why is my automation creating duplicate records?
Automation creating duplicate records? It's either a double delivery or a weak match. How to tell which, and the fix that holds under load.
14 October 2026
When to stop vibe coding and bring in a developer
When to stop vibe coding comes down to one line, not a code review. Here are the four checks we run on an AI-built app before touching it.
12 October 2026
Why your AI receptionist gets names wrong on calls
Your AI receptionist gets names wrong because the phone line drops the sounds that tell letters apart. Here is what actually fixes it.
5 October 2026
How do I know if my automation stopped working?
An automation stopped working and nobody noticed? Error alerts miss silent failures. Here is how to monitor for absence instead.
2 October 2026
Who owns custom software code after you've paid for it?
Who owns custom software code comes down to a signed assignment and about eight account logins. Paying the invoice does neither. Here's how to check.
30 September 2026
How to tell if an AI receptionist CRM integration is real
Most AI phone vendors say they integrate with your CRM. Here is what that word hides, and the one live test that tells you which level you are buying.
11 September 2026
The first process worth automating in a small team
Most automation projects stall because they pick the wrong process first. A simple test for choosing one, and why the boring option usually wins.
10 September 2026Other topics